About | Baby Sleep Myths

Why this site exists

Baby sleep is surrounded by confident, contradictory advice. Books, programmes, consultants, and social media accounts all promise that if you do the right thing, your baby will sleep. When it doesn't work — and often it doesn't — the failure tends to land with the parent.

This site exists to offer something different: honest, nuanced writing about baby sleep that doesn't pretend certainty where none exists, doesn't judge the choices parents make, and doesn't profit from parental anxiety.

What we believe

Baby sleep is highly variable. There is no single magic solution. Many people profit from certainty, hacks, and fear. Evidence, nuance, and comfort matter.

We believe the goal isn't to "fix" baby sleep. The goal is to inform, de-mystify, reassure, and offer practical, realistic support to people who are often exhausted, overwhelmed, and being told conflicting things by everyone around them.

Our editorial stance

We try to be:

Honest about what the evidence shows — including when evidence is weak or conflicted
Compassionate about the difficulty of the experience
Non-judgmental about different parenting approaches
Careful not to overstate, alarm, or overclaim

We are not anti-sleep training, anti-routine, or anti-cosleeping. We're pro-informed-decision, pro-parental-wellbeing, and pro-reality.

What this site is not

This is not a medical resource. Nothing here constitutes medical or professional advice. If you have concerns about your baby's health or sleep, speak to your health visitor, GP, or paediatrician.

This site does not sell products, courses, or consultations. There are no affiliate links. The writing is not influenced by commercial interests.